How Common Goal Drives Impact

of members income
pledged to the common goal
  • Investment in Common Goal has continued to grow with each year and, with a small commitment, big changes can be made to the lives of young people around the world.

  • Common Goal’s investment strategy is two-fold which allows for the most sustainable impact in communities with funds going to either Collective Projects or to individual football for good organisations.

58
Community Organisations

With support from Common Goal organisations were able to...

8
Collective Projects

Common Goal funded Collective Projects that generated the following impact...

1
COVID-19 Response Fund

Support to organisations from the COVID-19 Response fund allowed for... 

58
Community Organisations

With support from Common Goal organisations were able to...

8
Collective Projects

Common Goal funded Collective Projects that generated the following impact...

1
COVID-19 Response Fund

Support to organisations from the COVID-19 Response fund allowed for... 

* Organisations could provide multiple responses.

Percentages refer to number of organisations.

Allocation of Funds 28

Organisations surveyed on how they used their funds in 2020: towards programmes or capacity.

75%

Prioritised the use of the funds to improve the quality and reach of their programmes.

25%

Prioritised the use of the funds to strengthening their capacity, resources and sustainability.

Programmes 52%

Organisations offered more activities.

41%

Welcomed more participants to their programmes.

28

Programmes fully or partially funded by Common Goal's support in 2020.

Capacity & Expertise 49%

Increased the capacity or expertise of the team.

63%

Increased the quality of their programme.

Opportunities 56%

Improved the personal development of participants.

52%

Implemented new programmes.

Facilities 37%

Bought or improved material for their activities.

14%

Built or improved infrastructure.

communication 33%

Increased their visibility.

Social Enterprise Assist — since 2018 2

New income generating enterprises successfully launched by GDM and BUSA.

30

Organisations have generated social enterprise ideas for further development.

5

Organisations have progressed enterprise development plans via the online toolkit.

Menstrual Hygiene Management — since 2018 3,031

Girls improved their knowledge and can manage their period with confidence.

57%

Started tracking their periods to be better prepared.

41

Have been prepared to implement the MHM Education guide across  India and East Africa.

Play Proud — since 2019 93%

Participants say that they are more confident to bring change in their organisation or community.

87%

Of participants say that they now have the skills to deliver inclusive programmes or trainings.

100%

Say they are more knowledgeable about problems LGBTQ+ community face.

Common Ground — since 2020 92%

of Youth Leaders feel that KICKFAIR changes the way teachers see them.

93%

are confident in their ability to overcome challenges as a result of their experience with Common Ground.

94%

of educators created and designed holistic learning environments for youth.

Global Goal 5 Accelerator — since 2020 88%

of organisations increased the engagement of girls in their programmes.

75%

of organisations added new curriculum or trainings related to coaching girls. 

63%

agree they made progress on Gender Action Plan with organisational-level priorities.

HIV/AIDS Prevention in East Africa 2019 - 2020 29%

Increase in use of condoms among participants of the programme

97%

Increase in participants who want to know their HIV status

41%

Increased understanding on HIV among young people 

Sanitation & Hygiene 71%

Distribution of sanitation and hygiene supplies (soap, sanitisers, face masks).

20%

Installation of handwashing stations.

Essential Services 69%

Food distribution to young people in the community and their families.

9%

Cash distribution to the families in the community most affected by the crisis.

Raising awareness 60%

Awareness-raising on COVID-19 and preventive measures in the communities.

37%

Awareness-raising on COVID-19 and preventive measures using virtual means.

Medical & Other Services 49%

Of the organisations dedicated the resources to other activities (i.e. running costs of the organisation).

9%

Installation of medical desks, including testing stations and quarantine rooms.

Mental Health & Emotional Support 29%

Staying connected with participants to ensure their well-being.

20%

Addressing challenges affecting girls and women during the crisis.

Access to education 40%

Educational activities in online environment.

26%

Online activities to keep participants engaged and physically active.

How Common Goal Drives Impact

of members income
pledged to the common goal
  • Investment in Common Goal has continued to grow with each year and, with a small commitment, big changes can be made to the lives of young people around the world.

  • Common Goal’s investment strategy is two-fold which allows for the most sustainable impact in communities with funds going to either Collective Projects or to individual football for good organisations.

58
Community Organisations

With support from Common Goal organisations were able to...

Allocation of Funds
28

Organisations surveyed on how they used their funds in 2020: towards programmes or capacity.

75%

Prioritised the use of the funds to improve the quality and reach of their programmes.

25%

Prioritised the use of the funds to strengthening their capacity, resources and sustainability.

Programmes
52%

Organisations offered more activities.

41%

Welcomed more participants to their programmes.

28

Programmes fully or partially funded by Common Goal's support in 2020.

Capacity & Expertise
49%

Increased the capacity or expertise of the team.

63%

Increased the quality of their programme.

Opportunities
56%

Improved the personal development of participants.

52%

Implemented new programmes.

Facilities
37%

Bought or improved material for their activities.

14%

Built or improved infrastructure.

communication
33%

Increased their visibility.

8
Collective Projects

Common Goal funded Collective Projects that generated the following impact...

Social Enterprise Assist — since 2018
2

New income generating enterprises successfully launched by GDM and BUSA.

30

Organisations have generated social enterprise ideas for further development.

5

Organisations have progressed enterprise development plans via the online toolkit.

Menstrual Hygiene Management — since 2018
3,031

Girls improved their knowledge and can manage their period with confidence.

57%

Started tracking their periods to be better prepared.

41

Have been prepared to implement the MHM Education guide across  India and East Africa.

Play Proud — since 2019
93%

Participants say that they are more confident to bring change in their organisation or community.

87%

Of participants say that they now have the skills to deliver inclusive programmes or trainings.

100%

Say they are more knowledgeable about problems LGBTQ+ community face.

Common Ground — since 2020
92%

of Youth Leaders feel that KICKFAIR changes the way teachers see them.

93%

are confident in their ability to overcome challenges as a result of their experience with Common Ground.

94%

of educators created and designed holistic learning environments for youth.

Global Goal 5 Accelerator — since 2020
88%

of organisations increased the engagement of girls in their programmes.

75%

of organisations added new curriculum or trainings related to coaching girls. 

63%

agree they made progress on Gender Action Plan with organisational-level priorities.

HIV/AIDS Prevention in East Africa 2019 - 2020
29%

Increase in use of condoms among participants of the programme

97%

Increase in participants who want to know their HIV status

41%

Increased understanding on HIV among young people 

1
COVID-19 Response Fund

Support to organisations from the COVID-19 Response fund allowed for... 

Sanitation & Hygiene
71%

Distribution of sanitation and hygiene supplies (soap, sanitisers, face masks).

20%

Installation of handwashing stations.

Essential Services
69%

Food distribution to young people in the community and their families.

9%

Cash distribution to the families in the community most affected by the crisis.

Raising awareness
60%

Awareness-raising on COVID-19 and preventive measures in the communities.

37%

Awareness-raising on COVID-19 and preventive measures using virtual means.

Medical & Other Services
49%

Of the organisations dedicated the resources to other activities (i.e. running costs of the organisation).

9%

Installation of medical desks, including testing stations and quarantine rooms.

Mental Health & Emotional Support
29%

Staying connected with participants to ensure their well-being.

20%

Addressing challenges affecting girls and women during the crisis.

Access to education
40%

Educational activities in online environment.

26%

Online activities to keep participants engaged and physically active.

Collective Projects

Collective Projects use football to advance social change towards Global Goals. Through shared knowledge we bring together the two worlds of football to create meaningful impact on the lives of young people.

Social Enterprise Assist

Social Enterprise Assist

Powering sustainable funding and employment opportunities

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COVID-19 Response Fund
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COVID-19 Response Fund

Supporting Community Organisations during the global pandemic

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Menstrual Hygiene Management
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Menstrual Hygiene Management

Tackling social taboos to empower young women

Learn More Watch Video
Play Proud
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Play Proud

Providing safe spaces for LGBTQ+ communities

Learn More Watch Video
Global Goal 5 Accelerator
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Global Goal 5 Accelerator

Driving towards gender equality

Learn More Watch Video
Common Ground
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Common Ground

Play, Lead, Create

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The Anti-Racist Project
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The Anti-Racist Project

Tackling racism through football

Learn More Watch Video
Playing for Peace

Playing for Peace

Enabling young people to lead the creation of peaceful societies

Learn More
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The Global Goals

All of the money raised through Common Goal goes towards driving progress towards the UNs Sustainable Development Goals. Here you can explore the ways the movement has contributed to specific Global Goals.